Sun, Sand, and VFX:
Behind the Scenes of Noon's Interactive Summer Booth!
-The Experience Brought to Life-
This stage transformed the vision into a scene that showcased Noon's engaging summer booth in all its glory.
-Mapping the Vision-
The sketches depicted the flow of engagement, from curious visitors approaching the booth to dynamic interactions unfolding against the backdrop of North Coast's stunning shoreline.
-Setting the Perspective-
Framing the scenes and refining the compositions for Noon's summer booth!
-Building the Elements-
The 3D assets stage brought the vision of Noon's summer booth to life in a digital space.
-Aligning the Real and the Digital-
Ensuring the perfect synchronization between the real-world footage and the 3D elements of Noon's summer booth.
-Adding the Finishing Touches-
Bringing the project to life with dynamic enhancements and polished visuals.
-Before vs. After: Witness the Transformation-
It’s a striking visual journey that showcases how creativity and technology turned a concept into an immersive, engaging experience for the audience.
Credits

Client: NOON
CGI Studio: VIFX Studios

Creative director: Hossam Kamel
Art director: Mohamed Maarouf
3D Artist modeling & Animation: Shehab Mohamed
Video compositing: Mohamed Maarouf 
Storyboard artist: Ahmed Khedr
Video shooting: Akladios Samy
Sound design: Mostafa Gamal

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