Breaking Boundaries:
Suhoola's Bold Step into CGI Magic!
The magic of light, texture, and detail brought the visuals to their peak, creating vibrant and lifelike imagery that perfectly showcased Suhoola’s innovative spirit.
We started with bold sketches and detailed sequences, crafting a roadmap for Suhoola’s message. Every frame was a step towards simplifying the art of installments, bringing the brand’s vision to life.
This stage opened a window into our creative process, showcasing the raw digital workspace where Suhoola’s ad began to take shape. It’s the behind-the-scenes view where each element was crafted, tested, and aligned.
The concept came alive with 3D models that embodied elegance and utility. Every detail was sculpted to resonate with Suhoola’s commitment to simplicity and quality.
Each layer from graphics, effects, to live footage; was woven together with care, creating a unified story that radiated confidence and ease.
Side by side, the raw concept and final output tell a powerful tale of transformation. From a blank slate to a masterpiece, Suhoola’s message emerged stronger and more captivating than ever.
Credits
Client: Souhoola
CGI Studio: VIFX Studios
CGI Studio: VIFX Studios
Creative director: Hossam Kamel
Art director: Mohamed Maarouf
Creative: Esmael Arafa
CG supervisor: Mohamed Fayed
3D Artist modeling & Animation: Yara Walid
Video compositing: Mahmoud
Storyboard artist: Ahmed Khedr
Video shooting: Mahmoud Magdy
Sound design: Mostafa Gamal
Art director: Mohamed Maarouf
Creative: Esmael Arafa
CG supervisor: Mohamed Fayed
3D Artist modeling & Animation: Yara Walid
Video compositing: Mahmoud
Storyboard artist: Ahmed Khedr
Video shooting: Mahmoud Magdy
Sound design: Mostafa Gamal
See You Next Time!